


I am Merry Green, CEO of MGPG Events, Inc. and founder/executive producer of the Black Women’s Expo. I can’t help but smile as I pen this correspondence because we both have an incredible opportunity to make history as our team gears up to celebrate the 30th Anniversary of the largest, longest running expo for Black women in the United States! Please allow me to reflect briefly on our most recent execution of this phenomenal occasion, so that you as a potential or returning sponsor can envision what’s in store! On August 2 – 4, 2024, the 29th Annual Black Women’s Expo (BWe) descended on McCormick Place (North Building, Hall C1) with an incredible energy of female empowerment! Per usual, the ribbon-cutting ceremony was packed with dignitaries and public officials including Chicago Mayor Brandon Johnson. From there, the three-day adventure was on! Themed “72 Hours in Chicago,” residents and tourists alike were challenged to experience the ins-and-outs of the Windy City with BWe being the focal backdrop of fun and entertainment. For starters, picture shopping opportunities galore with more than 300 local and national businesses and organizations, along with relevant, engaging and powerful seminars. Without question, the entertainment is always a draw, and the MGPG Events team did not disappoint! Attendees were treated to a diverse array of performances by local and national talent including Soulful Songstress Angie Stone and gospel great VaShawn Mitchell. The main stage line-up also featured esteemed keynote speakers like actress/singer Jenifer Lewis, the Mothers of the Movement and a host of others. In summary, the Black Women’s Expo was a resounding success with much credit due to the support of our generous sponsors and partners. Their brands were on display bigtime from the pre-advertising materials in seven Midwest markets to the actual show floor to the “thank you” campaign. In essence, we put our sponsors on blast! The long-time achievements and solid reputation of the Black Women’s Expo is in great part attributed to the support of our sponsors. In exchange, they receive the amazing opportunity to get in front of a target market of thousands of Black women and families where the data clearly shows they spend millions upon millions on the brands they love! The following pages provide a comprehensive analysis of the engagement and the “shine” your brand can receive as a sponsor of the historic 30th anniversary of the Black Women’s Expo. It’s a chance of a lifetime, and we hope that we can count on your support as we celebrate this milestone in 2025!
